HOW I RAISED MYSELF FROM FAILURE TO SUCCESS IN SELLING
What are the selling secrets that raised Frank Bettger from initial failure to unparalleled success, and fame, as one of the highest paid salesmen in America? Encouraged to tell his story by admiring colleague Dale Carnegie, Bettger reveals his proven success formula so that you too can work magic with sales - and multiply your income and happiness a thousandfold! Principles discussed in the book include: * The power of enthusiasm * How to conquer fear * The key word for turning a skeptical client into an enthusiastic buyer * The quickest way to win confidence * How to deliver a winning sales talk * Seven golden rules for closing a sale.
